• Monthly Management
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• Branding / Logo Design
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Archive for the ‘Design’ Category

Formal Education for Web and Graphic Design

Saturday, January 29th, 2011

I love the web design and graphic design industry – I really do. It started out as my “video game” and it became an addiction. I love fast-paced environments that change constantly, and where the process of learning new ways to do things never ends. I honesty never thought I’d make a good living doing it; it’s what I did (and still do) for fun.

Although there are many other qualified people to speak on this subject, I write this post from experience from what I have personally seen in this industry regarding education. (more…)

Overcoming an all too Common Content Development Block

Thursday, June 24th, 2010

Why is it so hard to sit down in front of a blank screen and write an article to upload to the website?  Your heart rate speeds up, your palms get sweaty, you can think of a million other things to do at that moment instead of sitting there feeling this way.  Yet, we can discuss and debate the benefits of our service till the person we’re talking to has to fake a heart attack just to excuse them from the conversation.

It a hard thing to brainstorm ideas.  To write, speak, or perform in front of a computer or camera is unproductive and time-consuming.  The client or customer needs your service so why do you have to sit here and make yourself uncomfortable writing or recording content. (more…)

Desktop Publishing – Part 2

Friday, September 21st, 2007

In the last installment that we posted on desktop publishing back on September 6th, we mentioned some do’s and don’ts for those of you wanting to get some designs done in house (from your own office) without hiring a professional graphic artist or designer. Although we recommend that your marketing efforts be developed professionally, we are posting this advice from the assumption that you have gone to the trouble to at least have your logo and Web site designed by an agency that knew what they were doing. We never recommend designing your own logo or attempting to put your own Web site together. Graphic design and web design standards change too often for the average consumer to know what’s on the up and up, and to actually produce something that will have any kind of shelf life. (more…)

Desktop Publishing – Part 1

Thursday, September 6th, 2007

From time to time, we’ll run across a client or two that wants to be able to produce some designs from their own office without utilizing the services of a professional media or graphics design firm. Many people have Microsoft Publisher, and while it is never recommended to use Publisher to produce professional print pieces that will be printed on a professional press or print shop, it does do a great job in your day to day desktop publishing for in house stuff.