• Monthly Management
Tulsa Web Design
WordPress & CMS Design
• E-Commerce Websites
Custom Facebook Pages
• Branding / Logo Design
• Stationery Design
• Brochures & Flyers
• Newsletters
• Banners & Displays
• Webmercials
Video for Web
Customer Testimonies
WordPress Tutorials
WordPress Sneak Peek
• Tulsa Internet Marketing
Tulsa SEO Services
Search Engine Marketing
Google +1 Button
Social Media Marketing

Archive for the ‘Online Video’ Category

Modern Search Engine Optimization Practices

Tuesday, April 19th, 2011

search engine optimization tipsAmong the many evolving technologies and tools for web professionals that is also the most neglected is search engine optimization. Popular search engines such as Google and Yahoo! are constantly changing the algorithms that bring consumers the most relevant search results because the technology is still fairly new and evolving. Consumers have been relying on search engines for only a few years, so it makes sense that the technology behind it will only get better and more advanced, unlike the soon-to-be-extict phonebook. The phonebooks that are still in existence evolved into what they are today…over a period of many years. Each year, the phonebook companies made changes based on advertising trends, advancements in graphic design, and the ever expanding business and housing market(s).

However, with search engines like Google, Yahoo, and Bing (Microsoft’s horrible attempt at gaining market share), the rate of search engine evolution is much, much faster. Since there is nothing to print, they are able to make changes and restructure every aspect of the search engine’s experience with consumers whenever they want. And believe me, that’s what they do. (more…)

Maximizing Your Online Influence

Sunday, January 2nd, 2011

The Internet and the technology behind it is constantly expanding at a rapid rate. Having a website simply because everyone else is getting one is no longer the reason to develop your own. Companies and organizations are using their websites to expand their influence online using their own website, social media, video, and other expanding mediums to get their message out. If you aren’t using your website to communicate with your community and develop new relationships, you need to rethink the purpose for your site and how you are using it. The number of options and upgrades are in the thousands when it comes to promoting your presence online, so deciding where to start and what you should put your energy into can be overwhelming. Here are some basic tips to get you pointed in the right direction.

Read the rest of the article on Tony Cooke Ministries’ website (more…)

Website Testing for More Revenue

Tuesday, November 16th, 2010

In the last year, here in Tulsa, WalMart has been moving some stuff around. Okay, they’ve moved everything around! The entire layout of the store has changed. The groceries are still on the same side and the retail remains on the left side of the store, but all of the isles are different. You could almost feel the frustration in everyone’s tone while they searched isles and couldn’t find what they were looking for.

WalMart had a reason for doing what they did – I hope! I can only imagine how much time and research dollars went into setting new goals, testing and exploring new layouts, finding which stores to use in testing, estimating how much change was required to bring about a desired end-result, and finding local contractors to do the work (some construction was involved in the WalMart by my apartment). (more…)

What a Medium Size Business Should Know about Advertising Online

Saturday, July 3rd, 2010

Many small businesses do not have an advertising budget for what I believe to be a few reasons. It’s not that they don’t advertise, but they just don’t know how much they should spend on advertising and online marketing. The sad truth is that in order to go from a small business to a medium sized business, you’ve got to have some knowledge of these things. In order for you to be a successful medium size business that outperforms your competitors, you’ve got to know exactly how much you can spend, and how much you should spend. (more…)

Online Video to Promote Your Site

Monday, May 10th, 2010

Video is the fastest-growing online advertising format with estimates of about a 40-percent growth rate through 2010. And the marketers that have taken part in its growth are resoundingly satisfied, according to a recent study from video ad network BrightRoll.

More than 50 percent of the agency executives who participated in the study indicated that online video was the most effective form of advertising, and 83 percent said they were getting more value for their video advertising spend in early 2010 than the previous year. A whopping 94 percent revealed plans for spending more on online video ad campaigns this year than in 2009. (more…)