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Posts Tagged ‘business promotion’

How to Find a Good Media-Marketing Company

Sunday, July 11th, 2010

What things should you, as a business owner, look for in a company that has promised you online success? With our economy the way that it is, business owners have to get smarter and look for this type of help when it’s not feasible to have someone in house do it all (which would be ideal). So what do you look for? There are many talented 1-man shows out there that know what they are doing, and there are large firms that can do the very same. (more…)

Internet Marketing for Your Business

Monday, July 5th, 2010

Why do you have a website? If your primary reason for having a website is simply because your competitors have a website and you feel like not having one will hurt your business, then I’m willing to bet that you haven’t updated your website in weeks or even months. Mr. Business Owner, this is doing you more harm than good. Your website is a sales tool, and quite frankly, one of the most powerful ones that you’ll ever have. Gone are the days of having a website and not updating it for weeks and months.  Not OKAY! You may not see this because you are still thinking about the good ‘old days of direct mail marketing where you got a 4% return one year on a direct mail piece that you really liked. Woopty-freakin-do. Or, maybe you are in a service-related industry that involves some door to door sales so you rely on your sales force to hit the sidewalks to drum up some new leads. (more…)

Overcoming an all too Common Content Development Block

Thursday, June 24th, 2010

Why is it so hard to sit down in front of a blank screen and write an article to upload to the website?  Your heart rate speeds up, your palms get sweaty, you can think of a million other things to do at that moment instead of sitting there feeling this way.  Yet, we can discuss and debate the benefits of our service till the person we’re talking to has to fake a heart attack just to excuse them from the conversation.

It a hard thing to brainstorm ideas.  To write, speak, or perform in front of a computer or camera is unproductive and time-consuming.  The client or customer needs your service so why do you have to sit here and make yourself uncomfortable writing or recording content. (more…)

Social Media Marketing Tulsa

Saturday, May 1st, 2010

I must admit that I was slow to jump into social media. A large part of me didn’t want to reconnect with my past – I knew that if I did get into it, I would purposefully use it as a tool and not a time waster. It wasn’t long before it proved to be a very effective way for me to be in front of thousands of people that would probably never Google us or go to our website.

Social media marketing is all about finding ways to bring content directly to the end user instead of finding ways to get them to search for it or solely relying upon people that would look for you anyway. It is awesome! I know for a fact that there are companies that are not taking advantage of social media to extend the brand of their products and services or to create leads or sales. At the VERY LEAST use it as a tool to change the way that you communicate with your CURRENT CUSTOMERS! I don’t even think a smart business owner should have to waste time trying to justify the usage of social media integration for company marketing for this simple reason: your customers are using social media to communicate with everyone. (more…)