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Posts Tagged ‘Innovated Media’

Search Engine Optimization Company Scam

Thursday, February 3rd, 2011

There has been an SEO service scam going on for well over a year now that I have noticed. It doesn’t seem to be going away, so this post is to educate business owners and non-profit organizations that have a presence online and need to do something about search engine optimization regarding their website, but are not sure how to move forward knowing they are making the right decision. After all, money doesn’t come cheap these days, and you want to make good decisions with your advertising budget. (more…)

Advice for Freelance Web and Graphic Designers

Sunday, January 30th, 2011

This article also posted on EZine Artilcles
by Cullen Swanson

I never intended to start a Tulsa web design and graphic design company. Graphic and web design was a hobby – nothing more than a “video game” that I did in my spare time for fun to relieve stress. Now it is the fastest growing thing in my life and probably the source of most of my stress!

Over the years, it has been a process of elimination, but I’ve noticed that some of the things we have done over the years are so simple, and to me seem pretty basic common sense, but continue to give us an edge in this industry and provide Innovated Media with some selling points. Here are a few of them: (more…)

Formal Education for Web and Graphic Design

Saturday, January 29th, 2011

I love the web design and graphic design industry – I really do. It started out as my “video game” and it became an addiction. I love fast-paced environments that change constantly, and where the process of learning new ways to do things never ends. I honesty never thought I’d make a good living doing it; it’s what I did (and still do) for fun.

Although there are many other qualified people to speak on this subject, I write this post from experience from what I have personally seen in this industry regarding education. (more…)

Search Engine Optimization for Your Website

Thursday, January 27th, 2011

SEO, search engine optimization and Internet marketing…all of these terms are now common place terms with business owners that know nothing about any of it. They just know that they need it if they’re going to expand their business online and generate more leads and sales from their website(s), which is exactly what their website should be doing—working for you while you focus on the important operational aspects of your organization.

Search engine optimization and Internet marketing are tasks best handled by a professional or by a team of professionals. In the same way a web design or Internet marketing firm wouldn’t interfere with the daily operations of your business, you, as a business owner, should focus on your strengths to lead your company in the right direction, and bring on a web design firm like Innovated Media to assist in areas that we specialize in such as maximizing your influence online. (more…)

Adding Content to Your Website Regularly

Saturday, November 27th, 2010

There’s really no reason why you should not be updating your website at least once a week! Even if you have a webmaster or a professional web design company that does not work for you directly on your staff, there are easy ways through online content management systems such as WordPress and Joomla! for you to manage your own content online right on your website. Don’t setup an external blog where your updated content is separate from your website. The content needs to be ON your website. (more…)

Brain Development by Juggling, Part 2

Wednesday, November 24th, 2010

Well, It’s time to reveal the results! At the direction of Paul and Susan Phariss with Brain Fitness Strategies, I have been juggling for a little over 3 weeks for 10 minutes a day at the frequency of about 4 times a week.

Brain Fitness Strategies offers a drug-free solution to overcoming learning disabilities in young children, teenagers, and even adults. Attention Deficit Disorder (ADD / ADHD) is a term few people haven’t heard of, and it’s been around long enough for grown-ups well into adulthood to suffer at the hand of ADD and many other learning disabilities. We learn to cope, we work around it, and we take drugs; that’s just what we do, right? (more…)

Website Testing for More Revenue

Tuesday, November 16th, 2010

In the last year, here in Tulsa, WalMart has been moving some stuff around. Okay, they’ve moved everything around! The entire layout of the store has changed. The groceries are still on the same side and the retail remains on the left side of the store, but all of the isles are different. You could almost feel the frustration in everyone’s tone while they searched isles and couldn’t find what they were looking for.

WalMart had a reason for doing what they did – I hope! I can only imagine how much time and research dollars went into setting new goals, testing and exploring new layouts, finding which stores to use in testing, estimating how much change was required to bring about a desired end-result, and finding local contractors to do the work (some construction was involved in the WalMart by my apartment). (more…)

How to Find a Good Media-Marketing Company

Sunday, July 11th, 2010

What things should you, as a business owner, look for in a company that has promised you online success? With our economy the way that it is, business owners have to get smarter and look for this type of help when it’s not feasible to have someone in house do it all (which would be ideal). So what do you look for? There are many talented 1-man shows out there that know what they are doing, and there are large firms that can do the very same. (more…)

Internet Marketing for Your Business

Monday, July 5th, 2010

Why do you have a website? If your primary reason for having a website is simply because your competitors have a website and you feel like not having one will hurt your business, then I’m willing to bet that you haven’t updated your website in weeks or even months. Mr. Business Owner, this is doing you more harm than good. Your website is a sales tool, and quite frankly, one of the most powerful ones that you’ll ever have. Gone are the days of having a website and not updating it for weeks and months.  Not OKAY! You may not see this because you are still thinking about the good ‘old days of direct mail marketing where you got a 4% return one year on a direct mail piece that you really liked. Woopty-freakin-do. Or, maybe you are in a service-related industry that involves some door to door sales so you rely on your sales force to hit the sidewalks to drum up some new leads. (more…)

Social Media Marketing Tulsa

Saturday, May 1st, 2010

I must admit that I was slow to jump into social media. A large part of me didn’t want to reconnect with my past – I knew that if I did get into it, I would purposefully use it as a tool and not a time waster. It wasn’t long before it proved to be a very effective way for me to be in front of thousands of people that would probably never Google us or go to our website.

Social media marketing is all about finding ways to bring content directly to the end user instead of finding ways to get them to search for it or solely relying upon people that would look for you anyway. It is awesome! I know for a fact that there are companies that are not taking advantage of social media to extend the brand of their products and services or to create leads or sales. At the VERY LEAST use it as a tool to change the way that you communicate with your CURRENT CUSTOMERS! I don’t even think a smart business owner should have to waste time trying to justify the usage of social media integration for company marketing for this simple reason: your customers are using social media to communicate with everyone. (more…)